Marketing: it’s all about the buzzwords

Having been involved with the military and security sectors for large parts of my adult life, both in uniform and out of it, I have a certain acquaintance with the ways in which companies market their products to those industries – particularly to “wannabes” who want to look the part, even if they can’t actually fill the role in real life.  (There are far more self-proclaimed “Green Berets”, “Rangers”, “Navy SEALs”, etc. in US bars than there ever were in uniform.) One of the ways in which companies capitalize on such fantasies is to market products that are (allegedly) used

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Dishonesty in advertising

I was very angry to read about a misappropriated photograph for a very controversial advertisement. Last month, “Shout Your Abortion,” a pro-abortion organization who seeks to normalize the killing of children, published a story to their website titled, “I am 23 and I have had 3 abortions. YES I HAVE!” The story was purportedly submitted by a woman named Heather. Readers were made to believe the cover image was one of the writer, but it has since been discovered the photo was stolen. Molly Schaap, the actual woman pictured, reached out to Canadian pro-life organization Choice42 after seeing her photo circulating

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